Design Week
23 October 2008
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Aromatherapy Associates updates brand positioning
23 October 2008
Uffindell West has created new brand positioning, advertising and refreshed literature for Aromatherapy Associates, creators of luxury aromatherapy products.
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Believe in your brand essence
23 October 2008
With tightening budgets and media-savvy consumers, consultancies must work harder than ever to create strong brands, says Giles Poyner
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Berkeley Scott updates branding
23 October 2008
The Agency has designed new branding, website and print advertising for recruitment company Berkeley Scott.
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Cada Design Group creates new retail concept
23 October 2008
Cada Design Group has created a new retail concept, inspired by old-fashioned tea huts, for piemaker Square Pie. The retailer is poised to open new units at Westfield White City shopping centre and London's Euston station, as well as a refreshed store in Spitalfields. All outlets will have a new menu design.
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Canal+ gets a re-brand
23 October 2008
Red Bee Media has rebranded Canal+ in Spain. The project involved reworking the entire Canal+ network logo system to ensure clarity and longevity. Red Bee aimed to reinvigorate the well-established black-and-white Canal+ logo by updating its look using bright colours and animation. It developed four 15-second idents for the main Canal+ channel on the themes of Explode, Connect, Build and Rhythm. The group was appointed this summer following a competitive pitch.
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Chris Orr interview
23 October 2008
During his ten-year tenure as Professor of Printmaking at the Royal College of Art, Chris Orr morphed the traditional with the digital. Sarah Frater talks to the master of the ‘tradigital’ at the print show marking his retirement
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City Learning Centre has new 'intelligent' classroom
23 October 2008
Stockport-based consultancy Influence has just completed a six-figure 'intelligent' classroom for Manchester's City Learning Centre.
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Ded Associates designs Vital
23 October 2008
Ded Associates has designed Vital, a book celebrating the work of Chinese live artists, which is to be published by the Chinese Arts Centre. The publication, a collection of essays, memories and photographs, uses special inks, seven paper stocks and features a DIY die-cut cover. It launches at the National Review of Live Art in Glasgow on 15 February 2009.
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Excience creates Comet signage
23 October 2008
Brand consultancy Exience has completed a nationwide signage overhaul for electrical retailer Comet, which will instruct store layouts.Appointed to the project in June following the completion of a departmental signage section for the chain known as The Living Room in December 2007, Exience was briefed to address departmental zoning, perimeter signage and staff-consultation units.Mark Saunders, managing director of Exience, says, 'Rather than it being the aircraft hangar ...
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Fellow travellers
23 October 2008
Graphics and illustration were closely related disciplines up until the 1970s, but the branding revolution of the 1980s saw them experience diverging fates. Adrian Shaughnessy senses a possible reconciliation, inspired by an American innovator
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Form creates Mexican design school campaign
23 October 2008
London-based consultancy Form has created new brand guidelines and a marketing campaign for Mexican design school Centro de Estudios Superiores de Diseño de Monterrey.Cedim invited Form to work on its branding in January last year, after the consultancy undertook a three-city lecture tour of the country and made a stop in the school's home town of Monterrey.'Mexico really understands the value of design,' says Form partner Paula Benson. 'We told the school that when design ...
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Grey'd is good
23 October 2008
As a past master of reinvention, David Bernstein can teach the banks a thing or two about survival. A little dullness wouldn’t go amiss, but with distinction, please
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Icarus Arts Publishing produces book of poems
23 October 2008
Icarus Arts Publishing has produced a book of poems by Peter Cree, co-founder of Allied International Designers.
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Inspired
23 October 2008
A major source of inspiration to me is the book cover design of Robert Jonas, or 'Jonas', as he signed his work (or 'Rob-Jon' if he happened to be embarrassed by the end result).Working from New York, Jonas determined the look of the Penguin/Signet series during the post-war years.His cover designs display a mastery in translating the essence of a text with purely symbolic and graphic means, leaving the reader to piece together the image's meaning.His covers had ...
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It's less a virtuous circle, and more a vicious cycle
23 October 2008
Dani Salvadori's description of the 'virtuous circle' created by university design consultancies (Letters, DW 2 October) is far from the reality faced by practising product designers. Liquidations, redundancies and a downturn in orders contrast with a massive expansion in the provision of publicly funded design consultancy by universities. Whether university consultancies provide a good service is arguable, but they should not be using public money to compete with the commercial ...
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Love scoops the Grand Prix
23 October 2008
Love scooped the Grand Prix at this year's Roses Design Awards, which were announced last week at the Hilton Hotel in Manchester.
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Minnows pack a punch
23 October 2008
Nimble-footed small design groups are outwitting bigger rivals by targeting clients keen to cut costs in the credit crunch, says Angus Montgomery
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News in Pictures
23 October 2008
Design gallery Dreamspace, London EC1, is hosting an exhibition of illustrations, paintings, print and photography inspired by sci-fi movies and urban landscapes. Participating designers and illustrators Sarah Fotheringham, Hannah Waldron, Claire Scully and Jim Stoten also designed the exhibition and marketing materials. This Tiny World runs from 25 November to 19 December.
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News in Pictures
23 October 2008
Bunch Design will publish Bastardised, a book depicting designers’ reactions to its logo, on 31 October.
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Page-turners
23 October 2008
Wherever there’s a need to impart detailed information, conformity usually wins out over creativity. Scott Billings talks to four designers who have avoided this trap, combining clarity and legibility with rule-breaking innovation
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RCA gains more space in campus expansion
23 October 2008
Royal College of Art rector Sir Christopher Frayling says the college's expansion to a new Battersea campus will give the design school 'room to breathe'.The proposed £33m new campus (pictured) on Battersea Bridge Road, London SW11, which will house the schools of fine art and applied art, was granted planning permission by Wandsworth Council last week.Frayling told Design Week the move would free up space at the RCA's Kensington campus equal to 'about half of the Darwin ...
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Repetition devalues the message, so say it like you mean it
23 October 2008
A few weeks ago, you sought examples where sector branding has had to evolve, in the light of an environmental group's decision to refresh its visual communications to avoid accusations of Greenwash (Voxpop, DW 2 October). In my experience, if you say the same word over and over again, eventually it loses all meaning. Seen at your local farmers' market, the word 'organic' carries a certain gravitas. However, seen on a bottle of mass-produced 'organic' ketchup, it ...
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Simply red
23 October 2008
However much you see of Italian design, and however many books you read on the subject, its ingenuity and optimism still take you by surprise. The post-war industrial and design ecology that enabled the sector to flourish is also a marvel of collaboration, but it is the designs - the typewriters, clocks, cars, lighting and, most of all, seating - that merit repeat viewing. The Museum of Modern Art in New York has an enviable collection of late 19th-century and 20th-century Italian design, ...
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Spencer du Bois creates Disability's 2008 annual review
23 October 2008
Spencer du Bois has created Leonard Cheshire Disability's 2008 annual review.
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Studiospaceone renames Hot Pixel
23 October 2008
Plymouth-based consultancy Studiospaceone has produced the identity for new gaming and simulation company Remode, which was formerly Web-development company Hot Pixel.Appointed directly in September, Studiospaceone was asked to rename the company and produce a logo and identity guidelines ahead of Remode's launch this week.Studiospaceone was paid £5000 to complete the work, for which it was briefed to 'fit in with the new-business approach and create an iconic brand marque ...
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The Crafts Council's annual fair
23 October 2008
The Crafts Council's annual fair Collect will be held at the Saatchi Gallery, London SW3, from 14-17 May 2009.
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The death of graphic design - or failure to engage with clients?
23 October 2008
Adrian Shaughnessy says that graphic design is being dictated by commercial pressure and that client-directed intervention means the 'death of graphic design' (Private View, DW 2 October). He cites the design of magazines to demonstrate his point, and I agree with his findings: many magazines are suffering ever-decreasing sales figures, and publishers are desperate 'to stop the rot'. Recently, I was invited to 'stop the rot' at motorbike title Performance Bikes with a new ...
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The economic downturn could boost small groups
23 October 2008
It is sad indeed for Identica to lose a client and staff in the Icelandic bank crash (see News), It will be little solace that its work for Icelandic bank Icesave was shortlisted for an effectiveness award when the call came.
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The Illustrator's Guide to Law and Business Practice is published
23 October 2008
The Association of Illustrators has published The Illustrator's Guide to Law and Business Practice, written by illustrator Simon Sterns and designed by Simon Sharville, with a cover by Russell Cobb.
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The Platner Dining Table plays a cameo role.
23 October 2008
The Platner Dining Table and Side Chair Collection, designed by Warren Platner for Knoll in 1966, will play a cameo role in the latest James Bond film, Quantum of Solace, which is released on 31 October. The Platner Collection has been in continuous production by Knoll since its launch in 1966, and recently had an update, with the steel now being produced in a bronze finish as well as the original nickel plating.
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True North wins People's History Museum rebrand
23 October 2008
True North has been appointed to rebrand the People's History Museum in Manchester, ahead of its reopening in 2009.The museum's base, at the Pump House in Bridge Street, is being refurbished, with a new extension by architect Austin-Smith Lord to be added.After a five-way pitch, True North was appointed to design a new logotype for the museum, which will be used on uniforms, signage, literature and other areas.Karen Moore, marketing officer at the museum, says, ...
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Voxpop
23 October 2008
Anti-trafficking charity Odanadi launched last week, helped by designers working on a pro bono basis. What is the most worthwhile project that you have donated your services to, and why?In 2006, Wolff Olins, a magazine and RNID launched Hearwear. ...
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Zip Design moving record sleeves
23 October 2008
Album sleeve art could change forever following the introduction of animated covers, designed in anticipation of MP3 players capable of displaying the new files coming to market.London-based consultancy Zip Design has created an animated sleeve for McFly album Radio:Active, which launched in hard copy on Super Records on 21 September. The animated version, due to go live this week, will appear initially on social networking sites as a moving avatar.Animated covers are based ...
