- Home
- Analysis
Insight
Pack an archetypal packaging punch
How do we harness the influence of archetype theory as a marketing tool and turn it into design advantage? asks Dorothy Mackenzie
Clients also judge on presentation skills
Some designers love the cut and thrust of a lively presentation to a client, while others just plain hate doing it, as Adrian Berry explains
Making space for a unique experience
Institutions are changing the way spaces are perceived as the lines between retail, leisure and work are being blurred, says Julie Oxberry
Designers have a role to play in technology
While technology has given us a wealth of new products, designers are needed to improve usability and presentation, says Clive Grinyer
News Analysis
News analysis - Using new technologies on stamps
The Croatian postal service has issued a stamp with a QR code on it, which allows the recipient to confirm receipt of their package and trace its journey. Design Week looks at this and other recent examples of using technology on postage stamps.
News analysis - How to design a medal
Yesterday the London 2012 Paralympic medals were unveiled – the culmination of a design by competition winner and jewellery designer Lin Cheung, selection and steering from an advisory panel, a passive contribution from a Greek Goddess, and forging and striking by The Royal Mint.
News analysis - opportunities in Russia
Prime Minister David Cameron yesterday went a on-day flying visit to Russia with the aim of forging closer ties, both politically and on a business level.
News analysis - a design preview of Westfield Stratford City
When it opens next week, Westfield Stratford City in London will be Europe’s biggest urban shopping centre, according to its operator Westfield. Design Week takes a look at the retail design highlights at the centre, including a number of flagship stores.


