YouTube rolls out new logo

Video-sharing website YouTube has rolled out a new ‘play’ logo to its social media and app platforms, but has retained its existing brand on its desktop site.

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The new YouTube icon, as seen on social media channels
The new YouTube icon, as seen on social media channels

The new logo, which is being used on YouTube’s Facebook and Twitter pages, as well as apps, features a red play button within a white bubble, as well as thin, white lettering.

The introduction of the new logo follows an update to YouTube owner Google’s brand guidelines earlier this year.

Pattern used on YouTube's Facebook and Twitter pages
Pattern used on YouTube’s Facebook and Twitter pages

YouTube would not confirm details of the new logo or its use.

However, YouTube did tell US website The Verge that the existing logo ‘is not going away’.

It said, ‘Our main logo is a core part of YouTube and is not going away. We are increasingly using our play button for apps and icons.’

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  • Katherine Tattersfield November 30, -0001 at 12:00 am

    I wish they’d use this for the desktop site as well! Looking forward to seeing this logo on my phone.

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