Blast’s Darwin posters are fully evolved

London branding consultancy Blast has designed a poster for the British Humanist Association ahead of a series of events the charity is organising for Darwin Day on 12 February.

Appointed directly in December, Blast was asked to create a poster ‘that will publicise an important year for Charles Darwin and make people aware of how Darwinism and Humanism are connected,’ according to Blast director to Paul Tunnicliffe.

It is 150 years since Darwin’s On the Origin of Species was published and 200 years since he was born. The poster draws attention to celebratory events, the Darwin Day lectures and a campaign to make Darwin Day a public holiday.

Tunnicliffe says, although the subject is ‘controversial’, he sees it as ‘a healthy debate’ that Blast is ‘not involved with directly’.

Last year the British Humanist Association was one of the partners behind the ‘There’s probably no God…’ bus campaign.

The new Blast-designed A2 posters carry the title, ‘Would you Adam and Eve it?’ and will appear on three different-coloured paper stocks, using gold lettering, which Tunnicliffe says evokes religious texts.