Friday, 01 August 2014
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Design a trophy for the Queen Elizabeth Prize for Engineering

A search is under way to find a trophy designer for the Queen Elizabeth Prize for Engineering, a £1m international prize which will be presented by The Queen next spring.

The Create the Trophy online tool has been developed by Landor which also branded The Queen Elizabeth Prize

The Create the Trophy online tool has been developed by Landor, which also branded The Queen Elizabeth Prize

The Queen Elizabeth Prize for Engineering was branded by Landor and is an international competition which celebrates ‘world-changing innovation in engineering’.

The Create the Trophy online tool has been developed by Landor which also branded The Queen Elizabeth Prize

 

The trophy design competition carries a £5000 prize, and is open to entrants aged 16-24 who are being invited to submit designs which can ‘represent the wonder of modern engineering’.

Organisers say, ‘The winning entry will reflect the creativity, power and importance of engineering so that the trophy is a symbol of the integral role the engineering profession plays in society.’

Entrants use the QEP brand assets to build the trophy in a 3D environment

Entrants use the QEP brand assets to build the trophy in a 3D environment

By using a tool found at www.qeprize.org/trophy entrants will compete and design in an online environment.

Entrants use the QEP brand assets to build the trophy in a 3D environment

 

The tool has been designed by Landor creative director Daniel Howarth, who has created the means for competitors to ‘make a trophy out of the brand and the brand assets’.

An example of how the design can take shape

An example of how the design can take shape

Using the geometric shapes of the identity, entrants might still build anything Howarth stresses – ‘it could be a dodecahedron or a tetrahedron, just as you can with Lego.’

An example of how the design can take shape

 

Details for the competition, which is now open and runs until 12 November can be found here http://www.qeprize.org/trophy/

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