Adobe rebrands Creative Suite and plans new hardware
Adobe is to rebrand its current Creative Suite (CS) as the Creative Cloud (CC), focusing all its development efforts on its flagship Cloud offer.
The new branding will see all application names followed by ‘CC’, such as Photoshop CC – rather that the incumbent PhotoShop CS title.
Adobe announced at its Los Angeles AdobeMAX summit on Monday that there are no plans for future releases of Creative Suite or other CS products - which include Photoshop, InDesign, Illustrator and Dreamweaver - with all creative software developments focussing on the Creative Cloud.
Adobe acknowledged that the move may anger current customers, saying, ‘We thought long and hard before doing this, and we understand that this transition may be hard for some people.
‘By focusing development on Creative Cloud, Adobe can accelerate the rate of innovation that it can deliver to creatives worldwide.’
Desktop tools that were part of the Creative Suite family will now only be available only as part of Creative Cloud.
The Creative Cloud uses a centralised hub of files, fonts, settings and notifications, meaning users can share files and work collaboratively. With the new version of CC, which will be available from June this year, all files and assets will automatically be synchronised between desktop, cloud and mobile devices.
According to Adobe, userscan purchase a single-app membership plan – such as Photoshop – though it says ‘it is more cost effective to purchase the Creative Cloud complete individual plan’.
The Adobe MAX conference opening session also saw the company announce prototypes for its first foray into hardware, with plans shown for the new Project Mighty Cloud-connected pen and the Project Napoleon Cloud-connected ruler.
Project Mighty, which was developed alongside industrial design consultancy Ammunition, allows users to draw as they would with a traditional pen, storing their creations on the cloud. Images can then be transferred across different Adobe applications.
The Project Napoleon ‘short ruler’ has been designed the complement the Project Mighty pen, and Adobe says the digital ruler ‘is designed to bring back some of the feeling of drawing with analogue tools like the T-square and triangle.’
Both products are currently in prototype stage.