Belfast unveils identity by Lloyd Northover
A fresh identity for Belfast has been developed by brand strategy and creative consultancy Lloyd Northover. Unveiled on Monday, the Here Now brand is the result of the biggest branding consultation exercise ever undertaken for Belfast City Council. It has been created to prom ote a unified vision of the city as a vibrant and optimistic place to live, work, visit and invest inand to shake off misconceptions shaped by Northern Ireland’s troubled past.
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