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FutureBrand Rebrands Air Malta
I totally agree. The airline losses its established image( whom needed an evolution anyway) but this colorfull fesfival makes it looking like charter holidays goers carrier. Maybe the designers were not inspired...or just culturally ignorant as well airline's decision makers branding confused. Come on guys you can reduce the richness of a nation such as Malta, with a bunch of primary colors!.. the Maltese Cross is red and not white.Would you consider to revert Union Jack of BA?... probably not. Hoping it did not cost an arm to Air Malta.
Tue, 7 Aug 2012
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