Wednesday, 19 June 2013
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London 2012 Olympics opening ceremony details revealed

The opening ceremony for the London 2012 Olympic Games will be called ‘Green and Pleasant Land’ and will see the Olympic Stadium transformed into a replica of the rolling British countryside.

Model for the opening ceremony

Model for the opening ceremony

Art directed by Danny Boyle, the set design will feature meadows, fields and rivers, as well as families taking picnics, sport being played on the village green and farmers tilling the soil while real animals graze – including 12 horses, three cows, two goats, 10 ducks, nine geese, 70 sheep and three sheepdogs.

The set will also feature the national flowers of all four home nations – the rose of England, the thistle of Scotland, the daffodil of Wales and the flax of Northern Ireland.

Model for the opening ceremony

Model for the opening ceremony

Boyle says, ‘The ceremony is an attempt to capture a picture of ourselves as a nation, where we have come from and where we want to be.’

Seb Coe, chairman of the London Organising Committee of the Olympic Games, says, ‘With only 45 days to go, one of the biggest sets ever built for a show is beginning to develop in the Olympic Stadium.

Detail from opening ceremony model

Detail from opening ceremony model

‘I’m sure that Danny’s ceremony will be a fantastic celebration that will welcome the 10 500 athletes from around the world and make our nation proud.’

The opening ceremony will be held on 27 July.

Detail from opening ceremony model

Detail from opening ceremony model

Readers' comments (28)

  • I think to create an idea that visualises '21st Century' would not portray our great nation.
    Beijing, Athens, Sydney, all these past host nations visulised and payed homage to there past and origins within there opening ceremony so why not us? I feel we have a far richer heritage and history then any of these other nations. you can step outside to see this 21st century whenever you feel

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  • Hobbitshire! Pleasant, nice and totally at odds with the values of diversity and urban grit expressed in the Olympic logo

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  • Where is Gandalf...ohhhh wait I have spotted him...

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  • how are they gonna fit all the people in there though? its tiny!

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  • No doubt the abandoned burnt out car, the supermarket trolley in the river, the discarder mattress in the hedgerow and the travelers’ camp on the village green won’t be overlooked

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  • The Olympics are the London Olympics, not the British Olympics, so I don't really understand why the idea focuses on rural life, unless it's all meant to be an ode to Hackney City Farm?! I like the way it looks, but it doesn't feel very on-message.

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  • I think this is actually a good idea. We could never top Beijing's opening ceremony in terms of 21st century wow factor, so Danny Boyle's being clever to do something completely different. The reality is that people outside of the UK like the romantic 'twee' quintessential Britain. And with 1BN people watching it, they'll love this!

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  • Just a pity the 'model' looks like it was glued and stick-back-plasticked by John Noakes...

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  • I will reserve judgement as DB has proved he is a talented director. And obviously he was chosen for a reason..... However, I would have thought it would be a little more representative of 21st Century and show a little more of the diversity, lifestyle and technology that London - the host city - embodies. Just saying :s

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  • Excellent work - the combination of the rather twee, idealised, countryside pastiche and the inevitable grumbling about how bad an idea it is will, together, illuminate our national character rather well.

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