Inspiration

Welcome to Design Week’s Inspiration Board. Here you can search through inspirational design imagery using a series of filters, or just browse random images. You can also submit your own work for consideration on the board using the button below.

Ombar chocolate rebrand, by Ocean Branding

Organic chocolate Ombar has been given new branding and packaging by Ocean Branding, which aims to make it appear more “natural” for consumers. The new look features a brushscript typeface, a primary colour palette of white, gold and brown alongside a colourful secondary palette to suit different flavours. Brown wrapping paper-style packaging is used. Ombar […]

Vatnajökull plane, by Icelandair

Airline Icelandair has revealed a new, glacier-themed plane to mark its 80th anniversary. The Vatnajökull plane – named after the most active glacier in Iceland – sees the glacier recreated on the plane exterior. It has been spray painted by hand by a team of artists, taking a total of 24 days to create using […]

Wild Island Gin branding and packaging, by Thirst Craft

Glasgow-based studio Thirst Craft has designed the visual identity and packaging for Wild Island Gin. The gin is produced on the island of Colonsay off the coast of Scotland, and is infused with botanicals sourced from the local area. The multicoloured artwork on the bottle is inspired by the natural landscape of Colonsay, and has […]

Lavish Alice limited edition packaging design, by Nynne Rosenvinge

Copenhagen-based artist and designer Nynne Rosenvinge has created limited edition packaging for women’s clothing retailer Lavish Alice. Rosenvinge’s design sees different petal-like shapes painted in watercolour on the brand’s boxes and bags. The packaging is available exclusively for Spring/Summer 2017.

Revolver 50: The Collage Series, by Klaus Voormann

Klaus Voormann – the designer who created the artwork for the Beatles’ Revolver album – has created a series of 250 collages to mark its 50th anniversary. Produced in collaboration with Genesis Publications, the collages look to show Klaus’ process while designing the original album artwork. They are made using the same giclée printing process […]

Superfly bottle design, by B&B Studio

B&B Studio has designed a “no logo” bottle for Superfly; the latest addition to Firefly’s range of juice drinks which has been created in collaboration with mixologist Mr Lyan. The bottle design features illustrations inspired by botanical books, and does not include a logo on the front in order to create “intrigue and allure” around […]

Clad, by Matthew Raw

Ceramic designer Matthew Raw is set to unveil his first solo show during London Craft Week. Clad will feature eight tile artworks by Raw, inspired by how the movement of people changes built environments over time. The tiles are designed to represent the “urban grids” which shape our cities, says Raw. Clad will travel on […]

Arte rebrand, by The Partners and Lambie-Nairn

The Partners and Lambie-Nairn have collaborated to create a new visual identity for cultural TV channel Arte. The rebrand looks to reflect Arte’s mission to be a cultural channel for all of Europe and change perceptions that it is too “highbrow” and “intellectual”, say the consultancies. The logo has been redesigned as a magnet, mirroring […]

English Heritage members’ handbook, by Carter Wong Design

Consultancy Carter Wong Design has designed the cover for the English Heritage members’ handbook for 2017/18, which has been inspired by Deal Castle in Kent. English Heritage is a charity that takes care of 400 historic places across the country. Members receive free entry and discount to listed sites, invites to events and a magazine […]

Van Leeuwen Artisan Ice Cream rebrand, by Natasha Jen

Pentagram partner Natasha Jen has designed new branding and packaging for US ice-cream brand Van Leeuwen Artisan. The new look is made up of an italic logotype and a series of block colours to represent different flavours – “minimal graphics”, says Pentagram, which aim to “stand out in store and look great on social media”. […]

Sweet Freedom packaging, by AfterHours

Consultancy AfterHours has redesigned the visual identity and packaging of Sweet Freedom, a range of fruit syrups and sweet foods that are suitable for diabetics. A “charming, woodland creature” was designed to represent each product in the range, says AfterHours creative partner Kelly Bennett, with each animal chosen to reflect the colours of the product. […]

Carnovsky Optical Illusion prints, by Outline Editions

Milan-based artists Francesco Rugi and Silvi Quintanilla, who work under the name Carnovsky, have created a series of prints that reveal secret images through optical illusion. The La Selva print series has been published by Outline Editions, and exposes different images when used with RGB (red, green and blue) filters. When a coloured filter is […]

Las Iguanas kid’s menu, by Aardman

Bristol-based animation studio Aardman has designed a new kid’s menu for Latin American restaurant chain Las Iguanas. The studio created a series of colourful new characters for the menu, including Iggy the Iguana. The new menu also features activities such as colouring in sections, word puzzles, mazes and basic Spanish language lessons. An animated version […]

Plymouth College of Art recruitment campaign, by Templo

  Templo has created a recruitment campaign for Plymouth College of Art, which has launched in time for UCAS events this week. The campaign is inspired by “the living and breathing energy of octopus skin,” according to Templo founder and creative director Pali Palavathanan, who says the skin is “adaptable and ever changing.” To this […]

Nissan X-Trail 4Dogs, by L3

  Northamptonshire consultancy L3 has designed a car concept for Nissan tailored specifically for dog owners. Based on Nissan’s existing X-Trail model, L3’s design looks to recognise dogs as “an integral part of family life”. The consultancy has transformed the boot space into an area for dogs to relax, featuring a “no spill” water dispenser, […]

Bonnetmakers project, by various

The V&A Museum of Design Dundee has worked with two local primary schools in the area to reimagine the classic bonnet hat for the 21st century. Schoolchildren from Rosebank Primary School and Our Lady’s RC Primary School designed their own versions of the traditional Dundee hat based on research about the design history of the […]

Ocean Manifesto illustration and animation, by Drive Creative Studio

Exeter-based Drive Creative Studio has designed a series of illustrations and an animated video based on Together We Can Turn Tides, a book by conservationist Jeroen van de Waal. The book is a designed to be a “manifesto for a change” to save the planet’s oceans, says Drive Creative Studio. The studio has created a […]

Fourth Plinth commission, by Michael Rakowitz and Heather Phillipson

Michael Rakowitz and Heather Phillipson have been chosen as the next two artists to design commissions for the Fourth Plinth site in London’s Trafalgar Square. Rakowitz’s design is based on his The Invisible Enemy Should Not Exist project started in 2006, which has recreated over 7,000 archeological artefacts looted from the Iraq Museum during the Iraq […]

The Creative Circle identity, by Grey London

Ad agency Grey London has designed a new identity for advertising and marketing awards body, The Creative Circle. The identity is designed to be “anarchic” and “angry”, says Grey London, with a new annual featuring pre-torn and screwed up pages, defaced photos of The Creative Circle’s president and jurors and ink deliberately splashed over the […]

Owen Jones stationery collection, by V&A and Papier

Online stationery retailer Papier has collaborated with the Victoria and Albert (V&A) Museum to produce a new stationery collection featuring designs taken from 19th century architect Owen Jones’ archive. The Middle Eastern-inspired collection features designs from Jones’ 1856 publication The Grammar of Ornament, with the patterns being taken from original drawings Jones produced for the […]

The Critical Edge, by Richard Tuttle

The Critical Edge features a series of seven recent works by American artist Richard Tuttle, assembled from layers of vibrant fabric purchased in New York and Maine, US. Sewn by hand and with a sewing machine, the combined cloths also incorporate wood and nails. Tuttle’s work in general is concerned with the intrinsic qualities of […]

Film for Mayfield property development, by Music

Music has developed this film for property specialists U+I, which is working on the regeneration of the Mayfield area in Manchester. The poem, commissioned by Music, is entitled Manchester’s Sprawling and is written by David Scott AKA Argh Kid. The poem is read over film footage of the derelict Mayfield site and images from the […]

Detox Kitchen rebrand, by AfroditiKrassa

London-based consultancy AfroditiKrassa has rebranded health food restaurant brand, Detox Kitchen. The new visual identity has been created to reflect the company’s current transition from a start-up to a small and medium-sized business (SME). It features a new, hand-written style logo, and a bright visual style comprising colourful photography of fruit and vegetables overlaid with […]

Kulu Kulu rebrand, by Chay Sells

Freelance designer Chay Sells has rebranded London-based sushi restaurant Kulu Kulu. The new visual identity features a simple, black and white colour palette, while the new logo appears in red on the chef’s uniform as a reference to the red circle in the Japanese flag. The logo design incorporates multiple circles within a “K” symbol […]

Oblika Puzzle, by Jonathan Dorthe

  Canadian designer Jonathan Dorthe has created a geometric puzzle aimed at designers, architects and design enthusiasts. Oblika is an architectural puzzle comprising 22 geometric wooden pieces, which are all unique in shape and etched with a linear pattern. The pieces can be arranged inside the puzzle’s accompanying grid to form a square, or outside […]

Keflavik International Airport installation, by Nulty

London-based lighting design consultancy Nulty has designed a lighting scheme for Keflavik International Airport in Iceland, which looks to reimagine the Northern Lights. The design comprises an interactive installation of LED outdoor lights, which project a sequence of different colours onto the ceiling of the airport’s arrivals and departures lounges. The installation reacts to live […]

Thinx organic tampon packaging, by Thinx

Women’s foundation Thinx has designed an organic, biodegradable cotton tampon and accompanying packaging. The packaging comprises two parts – a red and white box with a tampon illustration, and a transparent outer case featuring a bold illustration of a woman’s labia, which the tampon appears to slide into. The packaging design looks to reaffirm Thinx’s […]

Air-Ink, by Graviky Labs

Indian start-up company Graviky Labs has launched a crowdfunding campaign for Air-Ink, a collection of ink-based products made out of carbon emissions. Using its Kaalink technology, Graviky Labs is able to capture unburned carbon soot emitted by car pipe exhausts, chimneys and generators. Various processes are carried out to remove heavy metals and carcinogens from […]

Artist edition of Lost Ocean, by Johanna Basford

Illustrator Johanna Basford is set to release a new book featuring 24 of the most popular hand-drawn illustrations from her original colouring book, Lost Ocean. The marine-themed illustrations are printed on single-sided, thick card and on a larger scale than previously seen. Lost Ocean will be released on 6 April by Virgin Books.

Halo compostable coffee capsule, by Nils Leonard

Nils Leonard, former chairman and chief creative officer at Grey London, has launched Halo, an environmentally friendly coffee brand. The environmental design team at Halo claim to have developed the “world’s first fully compostable coffee capsule.” Each eco-friendly Halo capsule is made from a natural blend of fibres including bamboo and paper, which degrades completely within […]

NASA new planet poster, by NASA

NASA has released a new retro-inspired travel poster to celebrate its discovery of seven Earth-sized planets. The planets, found around a single star outside our solar system are 40 light years from Earth. Three of the planets are located in the “habitable zone”, the area around the star where liquid water is most likely to be […]

Serpentine Pavilion 2017, by Diébédo Francis Kéré

Diébédo Francis Kéré has been commissioned to design the 2017 Serpentine Pavilion. Kéré, who leads the Berlin-based practice Kéré Architecture, is the seventeenth architect to accept the Serpentine Galleries’ invitation to design a temporary pavilion in its grounds in London. His installation for this project, which takes inspiration from the tree that served as a […]

Isle of Man Birds stamps, by Matt Sewell

Graffiti artist and illustrator Matt Sewell has launched a range of colourful bird themed stamps. The stamps feature watercolour illustrations of a variety of birds including the Blue Tit, Puffin, Cormorant and the specially commissioned Manx Shearwater, which is indigenous to the Isle of Man. Descriptions of the birds are written on each of the […]

Minimal Music Festival video, by Studio Crême

Worlwide Minimal Music Festival from Studio Crême on Vimeo. London-based Studio Crême has created the video for the 2017 edition of World Minimal Music Festival, held at the Muziekgebouw concert hall in Amsterdam. The studio worked on the concept, creative direction, design and animation of the video, which features music by Midori Takada and is […]

Schmiedhof Alm Restaurant interiors, by ARSP

Austrian and German-based architectural firm Architekten Rüf Stasi Partner (ARSP) has designed the interiors for the Schmiedhof Alm Restaurant, situated in the Zell am See Ski region of Austria. The design of the 200-seater restaurant is based on the structure of a timber ski hut, with features including exposed timber beams and window seats overlooking […]

Curved Twist installation, by Kia Utzon-Frank and Fay McCaul

KUFstudios X Fay McCaul – Curved Twist from Zetteler Films on Vimeo. Royal College of Art (RCA) graduates Kia Utzon-Frank and Fay McCaul have designed an installation for Collect Open, an international art fair held at the Saatchi Gallery in London. Curved Twist comprises a colour-changing screen with adjustable slats, which can be opened or […]

Speaker kit, by Technology Will Save Us

Technology Will Save Us, which designs tech-based learning kits for kids, has come up with a new way of using its speaker kit. Now you can place the speaker under a liquid to learn about the states of non-Newtonian fluids. Isaac Newton once observed that most liquids – such as water – exhibit a constant […]

Paper blue tit, for Waitrose Weekend, by Lisa Lloyd

Designer and illustrator Lisa Lloyd has created this paper cut blue tit, which features on the front cover of the current issue of Waitrose Weekend magazine. The commission has also been made into a small set of prints and readers stand to win one of five if they enter a competition.

“Outside in” house, by Pantone and Airbnb

Pantone has teamed up with Airbnb to transform a house in London’s Clerkenwell into an “indoor-outdoor oasis”, in tribute to its colour of the year: Pantone15-0343. The house features a woodland reception, indoor greenhouse-cum-dining room, garden bedroom with mown lawn, topiaries and soporific plants, a tented area for kids and a herb garden kitchen. Guests […]

Bonobo, Migration album artwork, by Neil Krug

Photographer Neil Krug has created the album artwork for Bonobo’s new album, Migration. The image on the album cover shows a column of fire rising up from the sand beneath a deep blue sky, which Krug shot at dawn in the Mojave Desert in the US. Migration is available to buy now.

Christmas card, by Design Bridge

Consultancy Design Bridge has designed a Christmas card featuring its 30th anniversary identity. The identity, which is embossed onto the front of the card, sees the number 30 and four leaves which represent the places where each of its four studios are based. Design Bridge opted for a Banana leaf for Singapore, an Eastern Red Bud […]

L’Hôtel Marrakech, by Jasper Conran

Jasper Conran has opened a hotel in Marrakech, Morocco, based in a 19th century riad. L’Hôtel Marrakech is comprised of five suites, which surround a courtyard garden and swimming pool. It includes pieces of Moroccan antique furniture, textiles, lighting and art, all taken from Conran’s collection. Conran worked on the restoration of the building with […]

Grateful Kitchen branding, by Mystery

Mystery has designed the visual identity, packaging and interiors for healthy food kiosk, Grateful Kitchen, in London’s Canary Wharf. The stripped back identity alludes to the simple, Mediterranean style food on offer, with teal tiles and wooden stools used for the interiors.

Absurd Bird interiors, by Design LSM

The Absurd Bird restaurant – known for its branches in London’s Soho and and Spitalfields – has just opened its first site outside of the capital. Situated in Exeter, the restaurant has been inspired by Southern US states and designed by Design LSM. The look and feel has been developed around a story of two […]

Lines of War 1933-45, by Gustavo Vitulo

Brazil-based designer Gustavo Vitulo has created a book looking at graphic and editorial design in the World War II era. It looks at how the war period influenced the graphic design sector, and saw the emergence of artistic movements such as modernism. Running throughout the 100-page book is two alternative timelines, with a different editorial […]

Unknown Tourism, by Expedia UK

Expedia UK has created a set of “travel posters”, which focus on things countries used to be known for. A spokesman for Expedia says: “How many people know that the Moa was once endemic to New Zealand, or that just eighty years ago they could have seen a Thylacine in Tasmania? “The intention behind the project […]

Screaming pumpkin, by Technology Will Save Us

Our favourite Halloween effort is this kid-friendly idea by Technology Will Save Us to use four BBC Micro-bit chips to make a pumpkin that screams and flashes. You can find step-by-step instructions on how to hack a pumpkin in both the analogue and digital sense here.

Steve Hoskins identity, by Designhouse

Designhouse has created the identity for photographer Steve Hoskins, which incorporates his pictures. Hoskins specialises in animal photography and has worked with brands including Land Rover, Lloyds Bank and Andrex. The logo has been stripped back to reveal a black and white monogram and a holding dot. Meanwhile a secondary device has been created of […]

Bankside plant installation, by All for Love

London hotel Hilton Bankside has commissioned a living art installation made of various types of foliage. Florist All for Love has created the typographic installation, which spells out Bankside using ferns, ivy and English herbs. Ruth Davis, founder at All for Love, says: “The concept is to create a modern yet living structure that reflects […]

Paper sculpture installation, by Tahiti Pehrson

A giant paper sculpture has been erected in Times Square, New York. Tahiti Pehrson has created the installation, which required 91 metres of paper to make. The installation is made up of several giant cut-out patterns, which make use of light and shadows to enhance the shapes. The paper sculptures aim to reflect personal moments […]

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