Lucstix branding, by Hales Curtis

Lucstix - Starter Kit

Hales Curtis has designed the branding for new vape product Lucstix.

The consultancy says: “Our concept was to create a trusted, holistic brand, designed with the look and feel of pharmaceutical company.

“We made the e-pen white with minimal black graphics, the product comes in a blister pack, then packed in simple cartons.

“The website has been designed in the style of a periodic table, re-enforcing the clinical style and science behind the product.”