Oakwood Cinema identity, by Thompson Brand Partners

 

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Thompson Brand Partners has created the branding for Oakwood Cinema, a new community project in Leeds that is launching less than a quarter of a mile from where the first ever piece of film in the world was shot.

Thompson Brand Partners is based nearby and creative director Ian Thompson has helped set up the cinema with a team of local residents.

Thompson says: “Branding and marketing came right at the beginning and we had little time and absolutely no budget. In the course of a single evening we had to turn it out and, after producing a nice, cool designer logo with a big idea, we totally ditched it, came to our senses and designed a much more accessible identity that everybody could feel really warm about.”

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