Punkt brand strategy, by Method

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Method has helped reposition Punkt, the design-led elctronics company founded in 2008 with an emphasis on core functionality – as opposed to competing for owners’ attention.

A new visual and verbal tone of voice has been created by Method, which has developed the phrases “technology tamed” and “responsible objects” to help convey a sense of the culture of Punkt and what it promises to deliver to its customers.

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