Sony Playstation VR Worlds identity, by Territory

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Territory has created the identity for Sony’s new virtual reality gaming offer VR Worlds.

The consultancy says: “The dynamic logo, a black void defined by the circular interplay of ‘electric’ geometric and fluid forms, reflects the promise of ‘endless possibilities’ available through the immersive experiences.

“And in a nod to game design, the concept plays with the notion of inhabiting two places at once – the virtual and the real.”