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Hulu rebrand, by Troika

California-based brand consultancy Troika has created a new visual identity for US streaming site, Hulu. The new design looks to “unify” the brand’s look across the site’s user interface and print and digital touchpoints such as marketing campaigns. The existing, square-shaped logotype has been retained and appears in white, while a bright mint green has […]

Venice Biennale Hong Kong pavilion branding, by Hato Studio

Hato Studio has designed the branding for the Hong Kong pavilion at this year’s Venice Biennale, which is centred around the work of multi-disciplinary artist and musician Samson Young. The pavilion is made up of an exhibition called Songs for Disaster Relief, which features artworks of different mediums exploring the concept of charity music singles. […]

The Floating Pocket Park, by Tony Woods

Busy, urban London is full of surprising green spaces, from Regent’s Park to Hyde Park. Not many of these currently float on water, however. Garden designer Tony Woods has worked with developer European Land and Property Limited to create a water-dwelling park in Merchant Square, Paddington. The Floating Pocket Park, which can hold 120 people, […]

Botanic Art wall, by Build Studios

Built Studios has introduced a living, green wall in its co-working space in Waterloo, London. The Botanic Art wall is comprised of 140 plants, including green ferns, climbing fig, English ivy and the Peace Lily plant. The living wall has been introduced to remove carbon dioxide and add extra oxygen into the surrounding air. The […]

Unity Beauty Essentials: The Pregnancy Collection, by ButterflyCannon

Studio ButterflyCannon has designed the branding and packaging for a new range of beauty products for women who are pregnant, and for those following pregnancy. Unity Beauty Essentials: The Pregnancy Collection has been founded by Parvathi Nair, who found existing beauty products for pregnant women to be “cold and clinical-looking”, says the design studio. The […]

Sis rebrand, by SomeOne

Consultancy SomeOne has created the branding for data company Sis, which looks to be better suited to digital than the previous identity. The new brand is centred around lightbeam imagery, which aims to portray data being delivered at “speed, precision and focus”, says SomeOne lead designer Lee Skinner. It also includes a “digital-first” colour palette […]

Moleskine Avengers Limited Edition collection, by Moleskine and Leo Burnett Italy

Studio Leo Burnett Italy has designed a campaign for a series of limited edition Moleskine notebooks decorated with various Marvel Comics superheroes. The series includes book covers featuring Hulk, Spider-Man and Thor, and aims to act as “a reminder that before becoming our favourite movies, superheroes take their first steps as sketches on paper”, says […]

Munich 1972 book crowdfunder, by Alessandro Rinaudi

Graphic designer Alessandro Rinaudi has launched a crowdfunding campaign to compile a book of Otl Aicher’s designs for the 1972 Munich Olympic Games. Rinaudi has collected more than 400 designs from the Olympics over the last 15 years which feature in the book, including posters; booklets; backstage passes; posters and uniforms, alongside the original visual […]

Hoppy Seabird packaging, by Limegreentangerine

Consultancy Limegreentangerine has designed the branding and packaging for new craft beer brand Hoppy Seabird, owned by Gower Brewery. The range, which includes an APA, IPA, lager and stout, aims to “not take itself seriously”, and hark back to its brewer, says Alex Down, head of brand at Limegreentangerine. The branding features an illustrated emblem of […]

Beanz Meanz Heinz campaign, by Jones Knowles Ritchie

Jones Knowles Ritchie has created a 50th anniversary campaign for Heinz Beans, which playfully depicts what beans “means” to different people through various can designs. The campaign includes the limited edition packaging, alongside an pop-up café in Selfridges on Oxford Street, London, and a store window display. There are 50 different iterations of the tins, […]

Oia Council place branding, by Yarza Twins

Yarza Twins has designed the place branding for Oia Council’s tourist department, a small town based in Galicia, Spain. The identity emphasises the area’s outdoor activities such as surfing and historical tourist spots such as the monastery. The London-based studio has created an identity which sees the name Oia stacked vertically, as well as a […]

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