Not to be confused with trendy Tiger bottled beer, Everards’ Tiger is a hoppy best bitter and its biggest selling ale. Tiger’s eye-catching pump clip and brand campaign work – Tiger is sold overwhelmingly in pubs on draught – are designed by Big Communications, which is currently revamping the label for the ale’s lesser-known bottle. Details on the redesign are under wraps until the end of the year. m
The brand has been given a new look by Bulletproof, in a bid to make “luxury” chocolate more palatable for a contemporary audience.
Luke Powell and Jody Hudson-Powell have worked on the new identity system, which has been designed to help the museum attract a broader new audience.
The company’s new identity has been designed by Studio Sutherl&, the consultancy behind Royal Mail’s Agatha Christie stamps from 2016.
Hancock, an MP for the Department for Culture, Digital, Media and Sport, has pledged to prioritise the protection of intellectual property and original ideas.