Luxury mobile handset company Vertu is opening a standalone store in ‘millionaire’s capital’, Moscow, this week, designed and outfitted by Retail Planning Associates. The store is one of three gallery-style developments; there is also one in Jakarta and another in Dubai. RPA, recently acquired by Fitch Worldwide, was commissioned by Nic Pay, Vertu head of merchandising, to come up with original concept work for the openings, following its work on the brand’s flagship store in Paris and its concept store in Singapore. Pay says, ‘There were some challenges involved in putting together a project like this in Moscow, as it is extremely difficult to source the necessary materials within Russia. Partners on the ground are absolutely essential.’
Lume, which has been developed by Imagination, can be used to present research in 3D from fields including science, medicine, astronomy and finance.
True North has carried out the project, which includes a Lego brick-based visual system, a “playful” tone of voice and imagery of children engaging with the kits.
The prime minister revealed the first draft of the UK’s withdrawal agreement from the EU on 14 November, to much controversy and speculation from her peers. We analyse the policies
The Team has created a series of “striking” black and yellow posters, billboards and digital adverts to highlight the consequences of not taking gas safety seriously.