Open invitation

Sara Manuelli looks at invitations that stand out from the crowd. Additional research by Lottie Lumsden

NB Studio

Tate Britain Days Like These – NB Studio

NB Studio designed a private view and press view invitation for the same night. The pattern of coloured lines, which were used in variations throughout the campaign, was split across the front and backs of the invitations so that when put together they would complete the entire pattern. The coloured lines are then gloss UV-varnished. The paid-for reply card had the pattern printed in black line.

Crafts Council – Agenda

Agenda was briefed by the Crafts Council to create brand and design marketing material for the Show5 exhibition. The A5 pack was designed to accommodate a leaflet and private view invitation. The items were printed on various stocks to give them a tactile quality reflecting the subject matter.

RSVP The very best of invitation and promotion design, by Sara Manuelli, is published by RotoVision on 5 May, priced £27.50

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