A 16-screen Cineworld cinema, claimed to be the first of a new generation, has opened in Milton Keynes, with design by Fitch. Housed in retail and leisure complex Xscape, the cinema can accomodate up to 3600 people. The consultancy has developed interiors, graphics and a modified logo for the site, which includes an exclusive VIP area, the Delux bar.
The Design Council will work with the Mayor’s office to seek out and develop “innovation teams” to help the city bounce back from Covid.
Special Projects has designed the Moving Buttons concept, which could allow 50 people to use a screen every hour without touching the same spot.
Shift Agency will allow past and present students of the Shift education programme to work on client briefs and add to their portfolio.
Following the news of Bruce Blackburn’s passing at the age of 82, we look back on how the ubiquitous red logo was developed.