Sainsbury’s ready-meal packaging has been given a patriotic facelift by Blue Marlin. New branding for the supermarket’s Classics range was influenced by British icons Paul Smith and Guy Ritchie, and features a Union Jack background. A chunky slab serif typeface is used, and the range has been designed to give the feel of a British gastro pub. The new line will roll out this month.
As part of our series looking at up-and-coming creatives, we speak with freelance illustrator Kristyna Baczynski about how her Ukrainian heritage inspired her to make a graphic novel, why she
This year, the showcase of up-and-coming designers’ work challenges everything from ‘manspreading’ and loneliness in older people, to sustainability and smart phone addiction.
Norway’s capital has been rebranded by design consultancy Creuna, which aims to strengthen links between the municipality and its citizens.
Illustrators and designers including Quentin Blake, Frith Kerr and Antony Gormley have interpreted the number 30 for the museum’s birthday.