Tonic has completed a website for the UK agent to the creative industries, Smile Management.
Smile’s clients include important imagemakers from the fields of photography, art direction, make up, styling, illustration and show producing. The broad mix of clients includes Alexander McQueen, Lee Swillingham and James Jarvis.
Tonic was appointed to create a visually exciting website which would help to build the Smile Management brand.
The end design is simple and uncluttered, with minimum text and lots of white space. “The aim of the site is to show off the images, so we wanted to keep the design very minimal,” says Tonic managing director Robert Kennedy.