Ah, the View-Master – the 1970s’ answer to virtual reality goggles. Yes, it’s nostalgia time again, as Leeds-based Watt Design has dreamt up a little slide-show of its wares featuring such retro icons as the Monster Munch creature and the Smash robot. ‘We’ve found the View-Masters are such great ice breakers that we have to stop ourselves from showing them off before presenting the pitch work,’ says Watt ‘strategic samurai’ (groan) Tim Orrell. They’re sharper than the average pencil.
The health and fitness company, which owns private hospitals and gyms across the UK, has been given a new identity by Handsome Brands to unify its former, “disparate” look.
Full service architecture, design and build company Monument receives new identity based on “building blocks of architectural design”.
Trademarks have been logged for the brand name Internacional Club De Futbol and an associated club crest.
Independent family brewer Badger has undergone a brand redesign, shifting the focus on to their local heritage, with the help of BrandOpus design agency. Founded in 1777, the brewery owned by