Disruptive spirit

Disruptive-spirit.jpg

Blue Marlin has created new structural packaging and graphics for Bulgarian spirit brand Yambolska Grozdova. The brand is a form of rakia, a fruit brandy that is the national drink of Bulgaria. Chris Hart, creative director of Blue Marlin Bath, says, ’The new broad-shouldered bottle is highly disruptive on the shelf by virtue of its simplicity.’

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