Aboud-Sodano designs Paul Smith catalogue

London consultancy Aboud-Sodano has designed Paul Smith’s new Spring/ Summer catalogue. Using the poolside as its setting, the glossy brochure reflects the kitsch, colourful nature of Smith’s latest male and female clothing collection, which features outsize flower prints, garish checks, micro-bikinis and 1970s-inspired scarves. The new book features photography by Miles Aldridge, including Scottie dogs sipping from multi-coloured cocktails and identical red-haired boy twins. Designed by creative director Alan Aboud, the catalogue launches this week.

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