Former Enterprise IG managing creative director Franco Bonadio has resurfaced, after some three months’ freelance, as creative director at C21, where he heads a team of four designers.
The consultancy, which is strong in digital media, focuses on social, environmental and ethical projects, drawing only 30 per cent of its work from corporate clients. Bonadio describes his role as “bringing the branding experience to the mix”.
Many of the 20-plus staff at C21’s offices in London’s Shoreditch , including managing director Rebecca Collins, come from an editorial background.
Collins says, “I knew Franco was our man when he was enthusiastic about trading his Jag for a company scooter.”