CPd goes worldwide with ‘drugs in work’

Essex-based design and marketing consultancy CPd is to tailor its Drugs and the Workplace project for overseas use.

Following the April launch in the UK of Labour’s White Paper Tackling Drugs to Build a Better Britain, governments worldwide are recognising the problem of drug abuse in the workplace. CPd has just been commissioned by New Zealand, Bangladesh and Indonesia to redesign and rebrand the UK format for them.

CPd development and communication director Guiseppe D’Anna says: “We are looking at conditions in these countries and the project will be tailored to their needs.” He adds that the process is likely to take about a year.

The Drugs and the Workplace package includes a guide to policy development and training and a CD-ROM on the issues, as well as accompanying posters and a drugs box containing 21 placebo drugs in see-through cases.

CPd this week travelled to New York as part of a Foreign Office Delegation presenting the project to the United Nations.