Going against its own cynicism about millennium celebrations, Absolut commissioned Pearlfisher to design branding for Timeless, a vodka which builds on the brand’s core values while adding millennial style.

Pearlfisher creative partner Jonathan Ford says: ‘It’s a very simple piece of design, taking an alternative stance to the millennium. Absolut was conscious of not losing its integrity.’

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Offset Sheffield: 5 talks to catch

Design conference Offset has been going since 2008, taking over Dublin for three days a year with inspirational, educational and amusing talks from an array of well-known and up-and-coming designers. Having started up a London festival last year, it hits Sheffield for the first time in 2016, and will feature 60 speakers across two stages. We’ve put together a handful of must-see talks.