11 September 1997

Brand shortlist for Sainsbury’s

Sainsbury’s confirms it has established a shortlist of design groups to look at revamping its branding in the face of aggressive competition from its rivals. Details of the pitch are

Brief

John Darbyshire, founder of newly launched JD Communications, is obviously no shrinking violet. Rather than a boring picture of himself on the fire escape of his office, as is the

Clean-up for Tidy Britain

The Tidy Britain Group runs environmental campaigns to help clean up the country. – In the past the marque for each campaign has been designed by different consultancies, leading to

No identity yet for Barclays

Barclays Bank has not yet committed itself to the development of a new corporate identity, but is reviewing a number of elements of its branding, says a spokeswoman for the

Briefs

The Attik has redesigned packaging for Bisto Foods’ Saxa Table Salt and packaged two new variants. – – Umbrella Design created Lee Cooper’s exhibition stand for the 40 Degrees show

Fanta rebrand rumoured

A Coca-Cola spokeswoman cannot comment on rumours that Fanta is being relaunched worldwide with new packaging. – ‘We are not ready to make any announcements,’ she says.

Staff leave as DIA restructures

THE recent restructuring at DIA is believed to have played a part in a number of resignations among senior staff. Board director Martin Kelly and senior designer Andrew Spencer have

Highly effective

As clients catch on to the possibilities lighting can offer, special effects are coming into their own. Nicky Churchill looks at three examples

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