Barclays banks on new London flagship

Barclays is opening a new flagship branch in London’s Piccadilly, with customer experience designed by The One Off and store design by interior architect Aukett Tytherleigh. The new branch is under stood to be located in a former burger chain restaurant.

The One Off was appointed two months ago, following a competitive pitch against Imagination and Checkland Kindleysides.

The customer experience is likely to be highly automated, following in the footsteps of HSBC’s in-house-designed flagship City of London branch, which contains more than 30 ‘smart deposit’ and ‘express banking’ termi nals, and which was completed last August.

Barclays unveiled a new interior concept at its Manchester branch this summer. It is not clear whether the key elements of this design will be rolled out in the Piccadilly branch.