Byrne takes strategy to Nucleus

Nucleus has poached Revolution’s strategic director Stephen Byrne. The move comes just weeks after Revolution’s move from Enfield to London’s Clerkenwell, which saw the re-organisation of the business into two new units.

As director of digital strategy at Nucleus, Byrne will be responsible for developing the consultancy’s global digital strategy.

He will also be working with US-based Esquire, the e-commerce outsourcing company co-founded by Nucleus in 1998.

Byrne, who spent two years at Revolution, would not comment on his sudden departure. But he is believed to have been unhappy with both the direction and management of the company. Revolution now operates two broad departments of creative directors and project managers.

Nucleus managing director Peter Matthews says: “Stephen’s appointment is both exciting and crucial to the development of our global business plans. We will increasingly focus on developing our strategic digital consultancy.”

“This will be in tandem with our brand consultancy, which is seeing increased client demand for brands that will thrive in the digital economy,” he adds.

A spokeswoman for Revolution says: “Stephen was at Revolution for two years. Since the business amalgamated his position changed.”

Byrne becomes the seventh director to join Nucleus, which is aiming to be one of the first companies in the UK able to deliver interface design for the next series of information appliances.

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