Tilney Lumsden Shane aims to up the style count in Cheltenham with this design for Le Petit Blanc, Raymond Blanc’s second restaurant venture, which opened last week. ‘It’s a very affluent area with not much in the way of exciting eating, and very chain-led,’ says TLS associate Jon Wilson. ‘We needed a place where people could meet, and tried to create a clubby, metropolitan bar, of the city rather than the country,’ he adds. The group designed the restaurant’s interiors and most of the furniture, as well as the kitchen and external landscaping. The graphics and identity were carried over from Blanc’s Oxford restaurant.>
Myerscough hopes the piece will encourage shoppers and businesses to engage positively with the topic of sustainability.
The new branding by Baxter & Bailey features a flexible ampersand symbol in an effort to help the brand speak to different audiences.
Recycling symbols used on packaging in the UK are unclear and inconsistent argues Butterfly Cannon’s innovation and sustainability manager Jenny Greenwood, who is looking to Denmark for inspiration.
The project has a contract value of £50,000 to £100,000 and will include the design of a brand toolkit, visual toolkit and assets.