Quirky group KesselsKramer has been asked by one of its clients, Amsterdam marketing company NEROC’VGM, to create a series of books to promote the ‘great relationships’ it has with its clients. Confused? You will be once you see the books. Each in the series is a collaboration with an artist and deals with the sexy theme of meetings. Hans Eijkelboom’s (above) features miserable teams of mother/ daughter shoppers. We’re not sure of the link between meetings and shopping, but then, it seems, neither is NEROC’VGM.
As part of our coverage of 2022’s graduate season, we’re speaking with a selection of graduates from around the UK about their work, practice and future plans.
Myerscough hopes the piece will encourage shoppers and businesses to engage positively with the topic of sustainability.
The new branding by Baxter & Bailey features a flexible ampersand symbol in an effort to help the brand speak to different audiences.
Recycling symbols used on packaging in the UK are unclear and inconsistent argues Butterfly Cannon’s innovation and sustainability manager Jenny Greenwood, who is looking to Denmark for inspiration.