CondÃ© Nast has relaunched its websites for Vogue, GQ, The World of Interiors, Tatler and CondÃ© Nast Traveller. Design and production was done by Real Time Studio and in-house new media arm CondÃ© Nast On-Line. Each of the sites has new elements to it, such as the Vogue Collection, which enables users to search for information including stockists and prices of new collections by 100 top designers. A similar database has been set up on the GQ site which also features a new joke area and live chat forums.
The project, which centres around an updated “WB” shield, aims to lay the groundwork for the company’s future ahead of its centenary in 2023.
The updated international logo is a “true reflection of the Dutch mentality” and is central to a brand strategy based around openness, inventiveness and inclusivity.
The redesign aims to attract “new, younger and more culturally diverse audiences” to the 118-year-old magazine, while avoiding confusion with The Times newspaper.
Medicine: The Wellcome Galleries spans over 500 years of medical objects.