The Vital Agency has rebranded and relaunched Marston’s English Pale Ale, aiming to ’move the culture of real ale on in the eyes of the masses with something a little different’.
The capital’s most prominent design festival celebrates its 20th anniversary this year.
This year’s competition invited designers in training to revamp the cover of three well-known books across adult fiction, adult non-fiction and children’s literature.
The new branding centres upon a dynamic R logo, which intends to evoke the “gestural quality of a dancer in motion”.
The UK-based social organisation has a new name, five-year strategy plan and “dynamic, moving identity” system.