Planet has designed packs for a range of gift sets for Olympus. The consultancy has created packs for a new range of binocular sets that feature imagery of bird close-ups – an owl and a puffin – to ‘highlight one potential use of the product’, says Planet creative director Bill Wallsgrove. The camera sets feature natural images of a starfish and shell. ‘They are point-of-sale items in camera stores and must make a visual impact to reflect Olympus’ premium position,’ says Wallsgrove. The packs will be released for the run-up to Christmas.
Pantone has made a name for itself as a colour trend-setter, telling the world it knows what shade will dominate everything from fashion and packaging, to art and furniture the
HeX earbuds can be used as regular earphones by those without hearing problems, and as an aid by those with hearing loss, in a bid to create a product for
Massive is a website and poster campaign that looks to encourage those aged 16-24 to go see new, British films at discounted rates across the UK.
Creative jobs website and networking platform The Dots has launched the “bias blocker”, a new browsing mode that stops employers being able to see candidates’ photos, names, education and employment