Cool, calm, collected but still all at sea

Some people might find relaunching their consultancy under a new name, moving to new offices and integrating with their parent company somewhat time-consuming.

Not so Mike Horseman, head honcho at Horseman Cooke. As the rest of his team prepared for the relaunch as The Open Agency at the new Fitzrovia offices, he spent last week zapping around on his gin palace during Cowes Week.

Granted, many a client enjoyed his hospitality, and it’s hard work remembering your port from your starboard. But we take our hat off to his delegation skills as much as his navigation ones.

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