The nicer side of consultancy work has reared its head at Jam, whose Woolworths pic ‘n’ mix collection for Sotheby’s Waste to Taste exhibition opens tomorrow. The idea, we suppose, is to underline the amount of litter generated by sweetie packaging, but further details were being kept under wraps. Lorry-loads of sweets were delivered to Jam’s studio covering every type of confectionery and whenever they ran out another skip-load was duly dispatched. Expect expanded waistlines all round.
Finding the best way to inform customers how their food buying impacts the planet, presents a unique packaging design challenge.
The identity seeks to showcase Nuud’s sustainable ethos with a strapline of: ‘chew plants, not plastic!”
Following the Duke of Edinburgh’s passing, we look back at his contribution to design including the long-running designers prize that bears his name.
The redesign will affect Coca-Cola, Coca-Cola Zero Sugar and Diet Coke, and is the first global packaging update since 2016.