Digest
Interactive option for Eagle Star by Entranet Eagle Star is designing an interactive TV capability with digital consultancy Entranet, due to be launched at the end of March.
Eagle Star is designing an interactive TV capability with digital consultancy Entranet, due to be launched at the end of March.
The cable launch on Telewest will make the insurer one of the first to go interactive, marking the beginning of a re-invention of Eagle Star as a leisure brand in an attempt to create more interest in insurance products.
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