Coley Porter Bell has created brand packaging for Nescafé’s fair trade coffee brand Partners Blend. The design treatment emphasises black and white imagery of coffee producers alongside non-branded typography. However, the launch has divided campaigners. While the Fairtrade Foundation is backing the Nestlé-owned brand, Raúl de Aguila, director of Cocla Co-operative in Peru, cautioned, ‘If the brand is only doing this to give a better image to its own brands, and with no intent to continue, then it is negative.’
Speaking at this year’s Offset Dublin, Moving Brands’ creative director Sean Murphy talks on how he got to where he is today, why he hates the internet’s pedantic scrutiny of
New look Hikma brand designed to work on the same global scale that the company now does.
A round-up of moves, changes and appointments in the design world.
Design studio Start has created Folio, an online platform where the university’s 20,000 art and design students can upload their own work, and like and share other people’s.