It’s a funny old game, this communications lark isn’t it? Design Week had terrible trouble getting hold of JoAnne Steele Designs, which penned an open letter to the organisers of SuperHumanism (DW 23 August), because the group’s phone number was ex-directory.
However, our troubles paled compared with those suffered by British Design & Art Direction chief executive David Kester when scripting his response. Kester was taking a break in Wales and not only did he have to interrupt his holiday to respond, but he also had to climb a mountain in order to get a signal for his mobile phone, into which he had to dictate his letter.
Mountain climbing may not be superhuman, but it certainly shows willing.