Design Week Awards 2021 – the shortlist in full

We’re excited to announce the full Awards shortlist below. Stay tuned later in the month for our Winners Showcase, which will be revealed on the site as part of a special presentation.

Brand campaigns

IBM Be Equal, by Athletics, for IBM

Build a Life, by Uncommon Creative Studio, for B&Q

Lights on, by Leo Burnett London, for McDonald’s

Britain Get Talking, by Uncommon Creative Studio, for ITV

Playstation 5 Launch: TfL Takeover, by Diva Agency/Red Consultancy for PlayStation UK

Identity design – rebrand

Hackney Church Rebrand, by OMSE, for Hackney Church

M.AD School of Ideas Brand Identity, by Collins, for M.AD School of Ideas

San Francisco Symphony, by Collins, for San Francisco Symphony

ACMI Identity, by North, for ACMI

OneFootball, by Design Studio, for One Football

Sculpt Rebrand, by Common Curiosity, for Sculpt

Identity design – launch

Magic Canvas, by Magpie Studio, for Magic Canvas

VFC Identity, by Born Ugly, for VFC

Sky Documentaries, by Sky Creative, for Sky

Love Triangle, by Interabang, for Love Triangle

Silver Lyan – disrupting the Washington drinks scene, by Magpie Studio, for Lore Group

Print communications

The Joy of Print 2020/21, by Oliver Agency, for The Guardian

Magic Canvas, by Magpie Studio, for Magic Canvas

Crane Paper Company, by Collins, for Crane Paper Company

Sherlock Stamps, by NB Studio, for The Royal Mail

San Francisco Symphony Communications, by Collins, for San Francisco Symphony

Pencil Box, by StudioSutherl&, for Boss Box

Poster design

Guardian Weekly – Find Clarity, by Oliver Agency, for The Guardian

Lights On, by Leo Burnett London, for McDonald’s

Scents of Normality, by Uncommon Creative Studio, for Action

Writing for design

Action for Child Trauma, by Among Equals, for ACT Internationals

If the World Can See, by Uncommon Creative Studio, for ITV

The Empowerium, by Among Equals, for The Girls’ Network

Build A Life, by Uncommon Creative Studio, for B&Q

Just Ask Max, by Among Equals, for Just Ask Max

Britain Get Talking, by Uncommon Creative Studio, for ITV

Editorial design

National Food Strategy: Part One, by 10 Associates, for National Food Strategy, Defra

i.Detroit, by StudioSutherl&, for Marcus Lyon

The Kumbak II, by Roald Dahl Story Company, for Roald Dahl Story Company

End of Year Books, by Peter & Paul, for Leeds Arts University

The Road to Completion, by Uncommon Creative Studio, for Habito

WePresent 2020 Annual, by WeTransfer, for WeTransfer

2D packaging – graphics

B’s Bees, by Studio Mean, for B’s Bees

Ecloth, by Pearlfisher, for Ecloth

Cloak and Dagger label art, by Lolly Studio, for Cloak and Dagger

Fable Whisky packaging, by GP Studio, for Pendulum Spirits

Frahm – tough beautiful, by Supple Studio, for Frahm Jackets

SK-II Pitera, by Vault49, for SKII

3D structural packaging

Guanghe – limited edition, by Design Bridge, for Kraft Heinz

Second Skin, by James Cropper, Colourform and Pusterla 1880, for Maison Ruinart

Sunglass Fix Box packaging, by Baxter & Bailey, for Sunglass Fix

No Label, by Studio de création Jean-Marc Gady, evian

Self-promotional projects

Augmented Assembly, by Dn&co, for Ask Us

Studio Thonik, by Thonik, for Thonik OG BV

Cheers! Limited Edition Wine Collection, by Together Design

Pencil Box, by Studio Sutherl&, for Boss Box

Music’s Goodbye 2020 Party Cannons, by Music

Illustration for rebrands

KinderCare, by KinderCare, for Design Bridge

Robinhood Brand Illustration, by Collins, for Robinhood

Magic Canvas, by Magpie Studio, for Magic Canvas

Fill Refill Co, for Fill Refill Co

Brand strategy

Brand Strategy for Higher State, by Manifesto Studios, for Higher State

Brent Cross Town, by Dn&co, for Argent Related

Build a Life, by Uncommon Creative Studio, for B&Q

Paul Smith’s Foundation, by Anyways Creative, for Paul Smith’s Foundation

Guardian Weekly Break The Glass Campaign, by Oliver Agency, for The Guardian

Tube 2

Twitter Dating Advice Bureau, by Flying Object, for Twitter UK

Retail interiors

Balabala Store Concept, by Dalziel and Pow, for Balabala

Photo credit: Matt Crossick

Joy Windows, by Fortnum & Mason

Twinings Flagship Store, by Dalziel and Pow, for Twinings

Hospitality interiors

Hiden Japanese Curry Club, by Takagicaperan, for Hiden

Murray’s Cheese Shop & Cheese Bar, by Rockwell Group, for Murray’s Cheese

The Royal Oak Ramsden, by Mackenzie Wheeler Architects & Designers, for Amy Gadney

Workplace interiors

The Fjord Building, by Ben Adams Architects

Chapter Living Old Street, by Tigg + Coll Architects, for Greystar Europe

Plus X Brighton, by Studio Egret West, for U+I

Open Society Foundations London, by TP Bennett, for Open Society Foundations

Exhibition design

The Box Plymouth, by Event Communications, for Plymouth City Council

VJ Day 75: The Nation’s Tribute by Kate Dawkins Studio, for BBC Studios Events

Museum of the Mind, by Kossmandejong, for Museum of the Mind

Factory 1895, Lavazza, for Ralph Applebaum Associates

Copyright Jim Stephenson 2020

The Electric Nemeton, by Sam Jacob Studio, for King’s Cross Central Partnership

The Massacre of Kingdom, by The Glue Society, for Netflix Korea

Wayfinding and environmental graphics

Morse Code Hoarding, by Kyle Wilkinson Studio, for Santander

Long Beach Police and Fire Department Memorial, by City of Long Beach, for Skidmore, Owings & Merrill, for City of Long Beach

Coventry Moves, by Uncommon Creative Studio, for Coventry City of Culture Trust

Plumstead Library, by Sea, for Plumstead Library

San Francisco International Airport (SFO) Wayfinding Programme, by City ID, for SFO

Interaction design

Symphosizer for San Francisco Symphony, by Collins, for San Francisco Symphony

Giki Zero, by Design Bridge, for Giki

MTA Digital Subway Map, by Work & Co, for Metropolitan Transportation Authority (MTA)

Robinhood Product Design, by Collins and Robinhood in-house team, for Robinhood

Best use of data

Ideas Report, by WeTransfer, for WeTransfer

Gatorade GX App, by Work & Co, for Gatorade

i.Detroit, by StudioSutherl&, for Marcus Lyon

Mindset4Dementia, by Mindset Technologies, for Mindset Technologies

Strava Year in Sport 2020, by Manual, for Strava

Social media and content

The Boot Room, by 20-something, for FIFA 2021

Britain Get Talking, by Uncommon Creative Studio, for ITV

What’s Up With Everyone, by Aardman, for AHRC

WhatsApp – Ear Lesson, Boot Camp & First Date, by Art&Graft, for WhatsApp

Taskmaster, by Channel 4, for Channel 4

App design

Lover, by Lover, for Lover App Inc

Ikea Mobile App, by Work & Co, for Ikea

How Ustwo put The Body Coach in people’s pockets, by Ustwo, for The Body Coach

Jonathan Yeo Studio App, by Jonathan Yeo Studio

Nestlums – money training for kids, by Cauldron, for Cauldron

Digital installations

Xbox – Dreams Within, by Unit9 and Edelman, for Microsoft Xbox

VJ Day 75: The Nation’s Tribute, By Kate Dawkins Studio, for BBC Studios Events

Ray Harryhausen: Titan of Cinema, by Playdead, for National Galleries of Scotland

TV, film, and video graphics

The Inside Story of the Eurosport Cube, by Discovery/Eurosport

Our Stories, by Uncommon Creative Studio, for ITV, BBC, C4 & C5

VE Day 75: The People’s Celebration, by Kate Dawkins Studio

Space Resources, by Playdead, for Luxembourg Space Agency

Product design – industrial

RB Series Collaborative Robot, by Tangerine, for Rainbow Robots

NatureConnect, by Signify

Product design – consumer

Cub Box, Club Box – Canvas for creativity, by Matter, for Cub Box

G.flow stone: a sustainable & portable laptop stand, by Grape Lab, for Grape Lab

Elvie Curve, by Elvie

Taur: The Electric Road Scooter, by Taur Technologies Makers Department, HyperSuper, Sketch Physical, for Taur

IQUI, by Vecnos

Lupe Pure Cordless, by Lupe Technology

Furniture design

Puc, by Wiesner-Hager

Bowater collection, by Jan Hendzel Studio

Umi, by Paul Crofts Studio, for Isomi

Sunny, by Lammhults Möbel AB

Social design

Sky Ocean Rescue Café, by Cooper Collective, for Sky

Ann Arbor City Clerks Satellite Office @ UMMA, by University of Michigan, for Creative Campus Voting Project

iDetroit, by Studio Sutherl&, for Marcus Lyon

Sukha – Engaging more women in HPV screening, by Matter

Best in-house design team

The How Channel Experience, by Publicis Sapient

News Design Team, by Sky Creative, for Sky News

Sheffield Hallam University (In House Strategy, Re-Brand & Campaign), by Sheffield Hallam University

Design in the Era of Covid, crossing from physical to digital, by Bryan Cave Leighton Paisner for Bryan Cave Leighton Paisner

Service design

Build Your Legend, by Phantom, for Google

Northern Ireland ‘Covid Response’, by Big Motive, for Department of Health Northern Ireland

Paste Campaign, by WeTransfer, for WeTransfer

Fast Stream Assessment Centre Application, by Cyber-Duck, for Cabinet Office

Designing out COVID19

Helping mitigating risks: how a digital passport allowed safe staffing in our hospitals, by Locum’s Nest

Halo – A new era of self testing, by Matter, for Halo

Northern Ireland ‘Covid Response’, by Big Motive, for Department of Health Northern Ireland

Punk Sanitiser, by Uncommon Creative Studio, for BrewDog

Latest articles