This week’s 13bn merger between cigarette giants British American Tobacco and Rothmans will not, at this stage, involve any key changes to brand identity and logos. ‘As far as corporate logos go, it’s staying exactly the same,’ confirmed a BAT spokesman.
As the design industry propelled itself forward, we were always there to champion, inform, analyse and guide the way.
Have you been paying attention for the last four decades? Only one way to find out.
Design Week closes, having championed design excellence for the past 38 years.
As part of our series on design in 2024, WeWantMore creative director Ruud Belmans offers his view on what retail and experience design might look like next year.