The chap in the dog collar is called Gary. He’s a designer friend of graphics muso Vaughan Oliver. Oliver wanted Gary to pose for the poster for his current exhibition, but failed to inform him that Minty is Geordie-speak for ‘smelly and dirty’. The exhibition features work by design group v23 and Oliver’s work for the Cocteau Twins, the Pixies and Raygun magazine covers. It runs until 29 March at the University of Northumbria gallery, Newcastle upon Tyne.
The project, which centres around an updated “WB” shield, aims to lay the groundwork for the company’s future ahead of its centenary in 2023.
The updated international logo is a “true reflection of the Dutch mentality” and is central to a brand strategy based around openness, inventiveness and inclusivity.
The redesign aims to attract “new, younger and more culturally diverse audiences” to the 118-year-old magazine, while avoiding confusion with The Times newspaper.
Medicine: The Wellcome Galleries spans over 500 years of medical objects.