Siebert Head’s Optrex vision

Siebert Head has designed new packaging for Boots Healthcare’s international range of Optrex eye solutions.

The consultancy has tweaked the Optrex typeface and created new colour-coded packs for global distribution.

The first of the range, to be released later this week, is Optrex Dry Eye therapy.

Siebert Head has designed new packaging for Leaf UK’s Chewits sweets brand, due for launch at the end of this month.