The ICA has unveiled its revamped brand identity and website, created by Spin. The visual identity is based on ‘molecule structures’, says Tony Brook, Spin creative director (DW 10 August). The website, www.ica.org.uk, also relaunches this week.
Cheltenham-based consultancy ArthurSteenHorneAdamson (ASHA) worked with the children’s charity on a new logo, tone of voice and branded products.
It’s hard to write for brands without sounding forced, argues Rob Mitchell, co-founder at copywriting agency We All Need Words — most brands give up altogether and let the design
The exhibition includes banknotes baked in apple pie, dexterity tests for bank staff and a “Cold War calculator”.
The Curious Customs collection – created by London-based design studio NB – depicts traditions from cheese rolling to bog snorkelling.