Power tweak

Lloyd Northover Citigate has evolved the identity for Hong Kong power provider China Light & Power and advised the group on its recent restructure.

Lloyd Northover Citigate has evolved the identity for Hong Kong power provider China Light & Power and advised the group on its recent restructure.

“The evolved identity is fresher and friendlier, while the positive attributes of the original symbol, which benefits from high recognition, were retained,” says Lloyd Northover Citigate regional director Michael Ip.

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