Graphic Impressions will create the 2004 Christmas campaign for Ramada Jarvis Hotels, following a three-way pitch. The work will roll out across the group’s 60-strong estate and encompasses brochures, posters, flyers, menus, banners and exhibition panels.
The branding features a strong, typographic logo based on the designer’s initials, and a “clashing” colour palette of beige and pink.
Last week, we wrote about a new retrospective on graphic designer Nigel Waymouth, whose psychedelic work graced the album covers of Pink Floyd and Jimi Hendrix during the 1960s. Now,
Illustrator and designer Ben Tallon looks at how rising tuition fees are deterring budding creative students, and asks whether short courses could be just as valuable.
The organisation’s ongoing Design in the Public Sector programme will focus on addressing lifestyle issues such as smoking through prevention methods as part of a 16-week course.