Design group Mirror Image is banking on journalists living up to the drunken hack stereotype, with an invitation design created for press clients of PR group Liberty Marketing Communications. The consultancy came up with the LiquidLunch idea, where the invitation floats inside a plastic pouch filled with wine-coloured fluid. A spokeswoman for the design group says the invitation was designed to titillate journalists’ taste buds and prepare them for some serious schmoozing.
Studio partner Marina Willer has reimagined a 1970s logo for the film magazine’s new look, which launches with four cover stars.
From a playful zine, to a “tribal” title sequence and “tongue-in-cheek” wine brand, these are the design projects that caught our eye in July.
London studio Among Equals has crafted the campaign, which takes inspiration from 1940s propaganda and reframes Churchillian language.
In-house design experts question the utility of portfolios when applying for jobs, instead preferring a more narrative approach with case studies where possible.