Playing the field

Self-employment might look like fun, but new clients can be tricky – making you appreciate those long-standing connections even more, says Jim Davies Of course, working for yourself has its advantages: no kind of scratching is inappropriate; you can eat as much garlic as you want; you can make naked phone calls; you can take […]

Production line poser

Despite the hype, product design seems to have found itself at an impasse. Mark Delaney looks at the reasons for the malaise, while Design Week previews product designs from this year’s degree show at the Royal College of Art

Enterprise IG clinches global rebrand for HP

Hewlett-Packard, the $89bn (£48bn) technology giant, has handed a global brand identity revamp project to Enterprise IG, following an extensive pitch process. In addition to the global branding assignment, Enterprise will also subsume the role of HP’s incumbent agency, San Francisco-based Stone Yamashita Partners. Although the global brand strategy was planned before Enterprise’s appointment, it […]

Winning brew

The FIFA World Cup is about much more than just football – for brewers, it’s a top marketing opportunity. David Benady argues that there’s often a curious link between national characteristics and a country’s beers Major brewing nations the Czech Republic, Germany, England, The Netherlands and Mexico will all be vying for glory during the […]

The Olympics will be a key catalyst for London branding

London’s host city status presents an amazing opportunity to capitalise on the profile of the world’s most famous sporting event to move the London brand firmly into the 21st century (DW 8 June). Wolff Olins’ work will involve collaborating with London’s numerous and diverse stakeholders to develop a clear strategy for London’s brand over the […]

Go-ahead for Crossrail would bring opportunities for designers

Designers are set to benefit from the proposed scheme to build a new underground London rail link, Crossrail, by 2015. The scheme, which is yet to be ratified by the Government through an Act of Parliament, will create two additional routes through London and several new-build stations. If it does go ahead, designers are expected […]

Regional initiatives require clear promotional strategies

The design industry is keen to celebrate the talent in the regions – and rightly so. The Cardiff Design Festival, the North East’s Design Event (see News, page 4) and the 2007 Designs of the Time initiative, to be staged in Newcastle/ Gateshead by One Nor

We need a debate about ageism in the industry

I am writing to bring to attention the appalling way with which senior graphic designers who are over 40 are treated by recruiters and consultancies in this country. I have more than 20 years experience in the industry, working both in the UK and overseas, the last 15 in fmcg packaging. You would have thought […]

Nick Bell wasn’t the only winner for the Churchill Museum

Your news article reviewing the D&AD Global Awards, mistakenly credited Nick Bell Design as the sole Yellow Pencil winner for the Churchill Museum (DW 1 June). For the record, Nick Bell Design was responsible for all exhibition graphic design and a number of software exhibits, whereas Casson Mann is the designer of the museum. On […]

Biles Inc creates identity for Yourworld

Biles Inc has named and designed the identity for Yourworld, a virtual reality research project part-funded by the National Endowment for Science, Technology and the Arts, and run by Oxford University’s Department of Psychiatry.

Inspired

I love music – it’s my constant inspiration. I danced away my teenage years to a heady soundtrack of Northern Soul, Reggae, James Brown and Motown. I came to study design at the London College of Printing as London turned spiky and punk. This musical anar

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