Philippe Starck’s BBC Two programme Design for Life is a joke and I desperately hope that none of our clients or any students of design stomach it.
Starck is the worst type of stereotypical designer who fuels the world-at-large’s perception of designers as head-in-the-clouds dreamers, rather than grounded, creative professionals.
Starck and this programme are damaging to our industry and no help to the students. If he thinks he is helping mentor students by acting the fool (not very well), setting daft briefs, then fondling his wife while delivering one-line put-downs about the desperate results, then he is not the maverick he thinks he is – he is an idiot.
Glenn Taylor, Managing creative director, Stocks Taylor Benson, by e-mail